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      <image:title>Home - Product Market Fit should be exciting, not a headache</image:title>
      <image:caption>Whether you’re gearing up for a strong quarter or have already reached critical mass, the road to product market fit always requires a reconfiguring of your operations. If you’re not built to handle your new growth, get ready for a whole lot of burnout and unhappy customers.</image:caption>
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      <image:title>Home - Systems that scale with your sales</image:title>
      <image:caption>We all have a tendency to think that when our sales volume increases, we need to add more people to support our success. But introducing refined systems and processes often works better than simply hiring more people, while working at a fraction of the cost.</image:caption>
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    <lastmod>2020-08-21</lastmod>
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    <loc>https://www.andcohen.com/about</loc>
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    <lastmod>2020-08-31</lastmod>
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      <image:title>&amp;Cohen</image:title>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Hai Huynhlam Engineering Manager</image:caption>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Ginger Armosilla Sr. UX Producer and Digital Consultant</image:caption>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Sarah A. Cohen Design Director @ Trollbäck+Company</image:caption>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Stephen Colón Integrated Services Manager @ San Diego Workforce Partnership</image:caption>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Charlie Hardman Supply Chain Optimisation @ HelloFresh</image:caption>
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      <image:title>&amp;Cohen</image:title>
      <image:caption>Jed Lambert Commercial Strategy and BD Leader</image:caption>
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    <loc>https://www.andcohen.com/contact</loc>
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    <lastmod>2020-08-17</lastmod>
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    <loc>https://www.andcohen.com/diy-courses</loc>
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    <lastmod>2020-08-21</lastmod>
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    <lastmod>2020-08-18</lastmod>
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      <image:title>Clients - [gardenhouse brands]&amp;Cohen: Increasing proactivity and accountability</image:title>
      <image:caption>gardenhouse brands is a fast growing legal cannabis distributor in over 400 stores throughout California. After sinking thousands of dollars into other CRMs and consultants, they had lost faith in getting a system up and running that would meet the demands of their high volume and compliance-heavy industry without adding a burden to their sellers who needed to spend their time selling, not doing data entry. Approach: Converted ad hoc sales behavior into proven and effective processes Built integrated systems across departments (sales, fulfillment, accounting) Automated as many processes as possible Outcomes: Increased sellers’ touch points with each of their customers Reduced service errors for fulfillment Improved performance visibility across sales org  Enabled data driven decision-making to identify key areas of growth No increase in manual data entry</image:caption>
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      <image:title>Clients - [Tech co]&amp;Cohen: 10x sales and improving customer satisfaction with a Fortune 500 partner</image:title>
      <image:caption>As one of LA’s fastest growing companies, this tech co had just landed one of the country’s largest media companies as a reseller. In order to keep up with the sheer volume of new sales without a hiccup, the team had to do something different from their old-school email-to-order system. If things stayed the same, the company projected the account management team would have to triple in size to support this partner. By the end of our work together, the team had comfortably stayed the same size while the partnership grew nearly 10x in just over a year. Approach: Establish clear SOP from forecasting and order intake to campaign management and final delivery Integrate a suite of low-cost online tools to facilitate the complex order and fulfillment process Utilize automation and conditional logic for effective order routing Outcomes: Increased operational capacity of each account manager (the amount of clients and requests each employee could handle) Decreased time to respond to new orders and client requests Eased order submission and order tracking for clients</image:caption>
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    <lastmod>2020-08-21</lastmod>
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    <lastmod>2020-08-21</lastmod>
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    <lastmod>2020-08-21</lastmod>
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    <lastmod>2020-08-04</lastmod>
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    <lastmod>2025-05-12</lastmod>
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    <lastmod>2024-04-10</lastmod>
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    <lastmod>2024-04-10</lastmod>
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    <lastmod>2024-04-10</lastmod>
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